Rhetoric and Writing:

Exploring and Developing Arguments

Aristotle, in the 4th century BC, defined two different types of logic—deductive reasoning and inductive reasoning.

Logic. [Image]. In Britannica LaunchPacks.

 

     Unit Overview

 Learning Objectives:

 W.11-12.1 Write arguments to support claims in an analysis of substantive topics or texts, using valid reasoning and relevant and sufficient evidence.

W.11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience.

W.11-12.6 Use technology, including the Internet, to produce, publish, and update individual or shared writing products in response to ongoing feedback, including new arguments or information.

 


 

       Section A:  Making an Argument

Aristotle, marble portrait bust, Roman copy (2nd century <span class="smallcaps">bce</span>) of a Greek original (c. 325 <span class="smallcaps">bce</span>); in the Museo Nazionale Romano, Rome.

Logic. [Image]. In Britannica LaunchPacks.

 

1. Aristotle was a highly influential ancient Greek philosopher who is responsible for much of Western thought. In Aristotle’s Rhetoric, he defines rhetoric as finding the available means of persuasion in any given situation. In ancient Greece, rhetoric was primarily understood as the practice of orators, or those who engaged in public speaking.

 Though we might be skeptical to reduce all rhetoric to persuasion, even today we still find the study of rhetoric important, as it can help us understand how to analyze and create texts across mediums to reach our audiences and achieve specific purposes.

 2. While rhetoric concentrates on how meaning is constructed for particular audiences, writing is a larger concept as it is both an activity and a subject of study; it is a malleable (changing) tool used in activity as well as the study of composed knowledge and its interactions within and across activities. To visualize writing as this tool in ongoing activity, refer to the top point (“Tools”) of the Activity Theory model:

Excerpted from Russell, D. R. (1995).

 

3. Argument is a concept more closely-aligned with Aristotle’s definition of rhetoric, as an argument involves taking a clear stance on an issue, explaining the reasons for that stance, and persuading an audience to think or act along the beliefs or values of the speaker/writer.

 What makes up an argument? If we look at the image below, we can see a diagram of Toulmin’s model, which helps us see the parts at work within an argument:

Adapted from Toulmin, S. E. (1958). The Uses of Argument.

 Note: “Fact” can also be understood as “Data,” and “Conclusion” as “Claim.”

 In Toulmin’s model (above), we see that within an argument—in the “Conclusion” (or “Claim”)—is a well-evidenced prediction or statement that relies on and builds upon existing knowledge. We can consider this our thesis. If we check the etymology (word origin/history of use) of the term “thesis,” we see it refers to placing oneself as a user of writing within existing dialogues (conversations) on a topic or issue (see below).

 

 

 

 

 

 

         Let’s Practice:  Thesis Statement

 

 

        Section B: The Rhetorical Appeals

               

 

1. In Aristotle’s Rhetoric, he also introduces three kinds of rhetorical appeals, which can be used to analyze, evaluate, and develop arguments:

 

. Pathos: appeal to an audience’s emotions

 

. Ethos: appeal to the speaker/writer’s credibility, or appeal to the audience’s

socially and culturally derived maxims (based on widely accepted beliefs or values)

 

. Logos: appeal to logic or reasoning

 

 

 

         Let’s Practice: Appeals

 

 2. While we should pay attention to appeals of pathos and ethos in arguments, it is particularly important for an argument to use sound logos, or logic. Referring to Toulmin’s model of argument, we can see how logic connects our data/facts and our evidence (warrant and backing) to support our claim.

 

 3. When we find problems or inconsistencies in connecting this claim or thesis to the evidence and data, we can identify where we might need to search for more information or visit alternative perspectives on the topic or issue.

 

          Let’s Practice: Review